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About Us

Portfolio: day of caring web site

GOAl

Raise the profile of Day of Caring, while providing useful information about the event

CLIENT

Day of Caring

Target Audience

General public and, in particular, breast cancer survivors

OVERVIEW

KB designed and maintains the Day of Caring web site both visually and functionally, keeping it appealing and user-friendly. As more and more people's lives are touched by breast cancer, the Day of Caring web site provides contact with a community that understands and can help.

The annual Day of Caring conference is a full day of education and encouragement, with experts presenting information in dozens of seminars, a comprehensive resource area with exhibits of products and services, and—still the signature event of the day—an inspirational survivor fashion show. As the need for information has grown, the audience has grown. Nearly 1,000 people have attended each Day of Caring conference in recent years.